# 1:1 Experiences In Action

1:1 Experiences allows us to use certain Player Features to make our player engagement smarter. **Rather than sending an Activity at 09:00 UTC, use 1:1 Experiences to send the Activity at the preferred/most optimal time for each player in the segment.** 

### ⚙️  Feature Types

There are two Feature Types inside the Singularity Model, that when connected to a Player Feature, can be utilised inside an Activity or Lifecycle.

The Feature Types that can be connected to Player Features and then be used inside your player engagement are:

* **Time of Day** 
* **Outbound Channel** 

{% hint style="info" %}
💡  Any Player Features that are created and connected to the above Feature Types 👆 will be found inside Activities and Lifecycles when 1:1 Experiences are switched on. 
{% endhint %}

![Switch on 1:1 Experiences ](https://3654650655-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MGrxN2ttYCb8JwJc2TS%2Fuploads%2FypMNWmu5BqFRhuGlnKSk%2FSwitch%20on%201%201%20Experiences%20.png?alt=media\&token=1ec5e56c-1738-46d3-972b-bd965d1d0e2d)

### ⛹️‍♀️  Player Features

In the Singularity Model, we have two Player Features that make use of the **Time of Day** and **Outbound Channel** Feature Types. They are:

* [**Optimal Time of the Day** ](https://fast-track.gitbook.io/knowledge-base/~/revisions/aNUpux3obVYekyrny3V7/the-singularity-model/player-features/player-feature-optimal-time-of-the-day)(Feature Type: Time of Day)
* [**Most Cost-Efficient Outbound Channel** ](https://www.fasttrack-solutions.com/en/resources/knowledge-base/the-singularity-model/player-features/player-feature-most-cost-efficient-outbound-channel)(Feature Type: Outbound Channel)

Therefore, you can find both of these Player Feature options when the 1:1 Experiences are switched on inside an Activity or Lifecycle. 

{% hint style="info" %}
🧠  **Create your own Player Features**

We encourage you to create your own Player Features, set up to your liking.

If the connecting feature type is **Time of Day** or **Outbound Channel** and the classes have been properly defined, then you will also find these options available to you to use inside your player engagement, when 1:1 Experiences has been switched on. 
{% endhint %}

![Switch on 1:1 Experiences ](https://3654650655-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MGrxN2ttYCb8JwJc2TS%2Fuploads%2FKWePLHttDRZ0XJYLuHxl%2F1-1Experiences.gif?alt=media\&token=9d39d9a2-8010-4db5-b630-7256333cea20)

## 👩🏻‍❤️‍👨🏻  How To Use 1:1 Experiences

Using the Singularity Model, or 1:1 Experiences inside player engagement is nice and easy. 

As explained in the previous sections, 1:1 Experiences can be used inside Activities and Lifecycles in a number of different ways. Read more about how and where you can implement the 1:1 Experiences in your player engagement:

#### Smart Time of Day

Follow the link below👇 to learn how to use 1:1 experiences to send your player engagement at the most optimal time for your players. 

{% content-ref url="1-1-experiences-in-action/smart-time-of-day" %}
[smart-time-of-day](https://fast-track.gitbook.io/knowledge-base/~/revisions/aNUpux3obVYekyrny3V7/the-singularity-model/1-1-experiences-in-action/smart-time-of-day)
{% endcontent-ref %}

#### Smart Channel

Follow the link below👇 to learn how to use 1:1 experiences to send your players their preferred and most cost-efficient outbound channel.

{% content-ref url="1-1-experiences-in-action/smart-channel" %}
[smart-channel](https://fast-track.gitbook.io/knowledge-base/~/revisions/aNUpux3obVYekyrny3V7/the-singularity-model/1-1-experiences-in-action/smart-channel)
{% endcontent-ref %}