# Triggers

## :zap: What is a Trigger?

A Trigger is one of the core components of an activity and is basically the **defining moment when you wish your Activity to fire and put your actions into movement**.&#x20;

You can create endless versions of Triggers for your activities by defining specific rules when creating your Trigger. \
\
In FT CRM the majority of the Triggers are based on **Real-Time Events**, which gives you the flexibility and option to **target your player during any time-critical event** of their journey on your site.

Click [**here**](https://fast-track.gitbook.io/knowledge-base/~/revisions/aNUpux3obVYekyrny3V7/ft-crm/triggers/how-does-it-work) to get a deeper understanding of how Triggers work.

### :tools: Where to create a Trigger?

You can create a new Trigger by entering the **Triggers section of the CRM menu** or if you're already in an activity you can create a new Trigger right there and then.

![Enter the triggers page to create a trigger](https://3654650655-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MGrxN2ttYCb8JwJc2TS%2Fuploads%2F5eiJIfmvbH1MRz2AA1Mq%2FCreateTrigger.gif?alt=media\&token=c28ad889-9517-4cd6-a56c-079718550069)

![Create a new trigger straight in your activity](https://3654650655-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MGrxN2ttYCb8JwJc2TS%2Fuploads%2FTGCpz5ltmCmuub6EwE89%2FActivityTrigger.gif?alt=media\&token=7d9cd76c-8e48-490d-8741-38d0ae1e9811)

{% hint style="info" %}
💡 **Note**: Whilst we have explored the benefits of creating new Triggers above, it is always best practice to re-use existing Triggers when and where possible.&#x20;
{% endhint %}

Click on any of the options below to read more about **the most common Triggers or Trigger Types** you can use for your Activities.&#x20;

{% content-ref url="triggers/trigger-types" %}
[trigger-types](https://fast-track.gitbook.io/knowledge-base/~/revisions/aNUpux3obVYekyrny3V7/ft-crm/triggers/trigger-types)
{% endcontent-ref %}

{% content-ref url="triggers/commonly-used-triggers" %}
[commonly-used-triggers](https://fast-track.gitbook.io/knowledge-base/~/revisions/aNUpux3obVYekyrny3V7/ft-crm/triggers/commonly-used-triggers)
{% endcontent-ref %}
